This is one of the most ridiculous banned adverts by the Advertising Standards Authority (ASA) of U.K. The banned Courage Beer ad drew a lot of flaks from the public. The banned advert of Courage Beer shows a nervous-looking guy sitting on a sofa with a glass and a can of beer. A slighty chubby woman in a figure-hugging dress with the sales label still attached, stood with her big curvy butt facing him. Then there is a so-called naughty slogan which says: "Take courage my friend".
Some members of the public complained that the Courage beer ad poster implied that the beer would give the man confidence or "Dutch courage" to either make negative comments about the woman's appearance or take advantage of her.
But according to the brewers, Wells & Young's, said the slogan of the banned adverts was simply a "call to action" to choose Courage over other beers.
